Text Book Prodi Ilmu Komunikasi Semester 4

 

KOM103 Psikologi Komunikasi /  Psychology of Communication

Rahmat, Jalaluddin. (2008). Psikologi Komunikasi. Bandung: PT Remadja Rosdakarya

 

KOM206 Metode Penelitian Sosial Kualitatif / Qualitative Social Research Methods

Clark, A (2011). An Invitation to Social Research: How It's Done. Thomson, Wadsworth, Canada, 
Creswell, J. W. (2013). Research design: Qualitative, quantitative, and mixed methods approaches. Sage publications.
Denzin, N. & Lincoln, Yvonna S.  (eds), 2005 3rd . The Handbook of Qualitative Research. USA, Sage
Kriyantono, R. (2006). Teknik Praktis Riset Komunikasi. Jakarta, PT Kencana Prenada Media Group.
Lexy J. Moleong. Metode Penelitian Kualitatif. PT Remaja Rosdakarya Bandung, 2004. 

 

KOM207 Komunikasi Organisasi / Organizational Communication

Katherine Miller. (2012). Organizational Communication, Approaches and Processes.6th.ed. Cangage
Goldhaber, Gerald M. (1986). Organizational communication. W.C. Brown.
Jablin, Frederic M. and  Putnam, Linda L. (2000). The New Handbook of Organizational Communication: Advances in Theory, Research, and Methods. SAGE Publications

 

KOM208 Komunikasi Bisnis / Business Communication

Locker & Kaczmarek. (2009). Business Communication Building Critical Skills. McGraw-Hill.
Bovee, Cortland L & John V. Thill.(2010). Business Communication Today. Pearson. New Jersey.
Devito, Joseph.(2009). Interpersonal Communication. Pearson Education.

 

 

PEMINATAN : KOMUNIKASI KORPORAT / Corporate Communication

 

KOM215 Lobi dan Negosiasi / Lobbiying and Negotiation

Dawson, Roger. (2012). Secrets of Power Negotiating – 5th Edition, Gramedia.
Schiffman, Stephan. (2011). Negotiation Techniques –  1st Edition, Elex Media Komputindo.

 

KOM216 Relasi Internal /Internal Relation

Lyn Smith with Pamela Mounter.2010. Effective Internal Communication, PR in Practice Series. CIPR. UK. 

 

KOM217 Relasi Investor / Investor relation

Bragg, Steven M. (2010). Running an Effective Investor Relations Department. John Wiley & Sons, Inc. New Jersey, USA
Ryan, Thomas M. & Jacobs, Chad A. (2005). Using Investor Relations to Maximize Equity Valuation. John Wiley & Sons, Inc. New Jersey, USA.

 

KOM219 Produksi  Media Cetak dan Digital/ Print and Digital  Media Production

 Richard Craig “Reporting, Writing, and Editing for New Media: Online Journalism” (Thomson 2005)

 

 

PEMINATAN: KOMUNIKASI PEMASARAN/ Marketing Communication

 

KOM2590 Etnografi dan Consumer Insights / Etnography Consumer Insights

Hammersley, Martyn and Paul Atkinson. 2007. Ethnography: Principles in practice. 3rd.ed. Routledge Taylor & Fracis Group.
Hine, Christine. 2000. Virtual Ethnography. Sage Publications.
Ladner, Sam. 2014. Practical Ethnography: A Guide to Doing Ethnography in the Private Sector. Left Coast Press, Inc, CA.
Maulana, Amalia E. 2009. Consumer Insights via Ethnography: Mengungkap yang tidak pernah terungkap. Esensi Erlangga Group.
Stone, Merlin, Alison Bond and Bryan Foss. 2004. Consumer Insight: how to use data and market research to get closer to your customer. Kogan Page Ltd.

  

KOM2600 Fotografi Brand / Brand Photography

London, Barbara; Stone, Jim; Upton, John. 2017. Photography. Pearson.

 

KOM2610 Kampanye Komunikasi Pemasaran Kreatif / Creative Marketing Communication Campaign

Jewler & Drewniany. 2013. Creative Strategy in Advertising. London: Cengage

 

 

PEMINATAN: KOMUNIKASI MEDIA MASSA/ Mass Media Communication

 

KOM2620 Berita Online / Online News

Craig, Richard. (2005). Reporting, Writing, and Editing for New Media: Online Journalism. Thomson.

 

KOM2630 Menulis Jurnalistik II / Writing for Journalism II

Kusumaningrat, Hikmat dan Purnama Kusuma Ningrat. 2012. Jurnalistik, Teori dan Praktik. Bandung: Rosda
Sumadiria, AS Haris. 2016. Jurnalistik Indonesia, Menulis Berita dan Feature, Panduan Praktik Jurnalis Profesional. Bandung: Simbiosa Rekatama Media
Sumadiria, AS Haris. 2005. Menulis Arikel dan Tajuk Rencana: Panduan Praktis Menulis dan Jurnalis Profesional. Bandung: Simbiosa Rekatama Media
Putra, Sareb Masri. 2006. Teknik Menulis Berita dan Feature. Jakarta: Indeks
Putra, Sareb Masri. 2010. Jurnalistik Sastrawi. Jakarta: Salemba Humanika
Santana K, Septiawan. 2005. Jurnalisme Kontemporer. Jakarta: Yayasan Obor Indonesia
Santana K, Septiawan Santana K. 2009. Jurnalisme Investigasi. Jakarta: Yayasan Obor Indonesia

 

KOM2640 Etika Jurnalistik dan Hukum Media / Journalistic Ethics and Media Law

Bertens K., Etika edisi Revisi (2013). Yogyakarta: Kanisius
Kovach, Bill, dan Tom Rosentiel. The Elements of Journalism (revised). Random House Inc., 2014.
Moore, L. Roy and Murray, D. Michael. 2007. Media Law and Ethics 3rd.ed. Routledge
Packard, Ashley. 2012. Digital Media Law. 2nd.ed. John Wiley & Sons Ltd.
Pedoman Perilaku Penyiaran dan Standar Program Siaran (P3SPS)
Pedoman Pemberitaan Media Siber Tahun 2012
UU No. 40 Tahun 1999 Tentang Pers
UU No.14 Tahun 2008 tentang Keterbukaan Informasi Publik
UU No 11 Tahun 2008 tentang ITE (Revisi 2016)
 

 

 

 

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